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Find Your Piece of Paradise

lachlan leckie

When our babe wants to escape the kooks, crowds, heat and mayhem that is summer at the local beach. She finds no better way than to stake her own patch of sand and pop a vintage vinyl. Filmed and Edited By Jay Buttons, Directed Lachlan Leckie and staring Catie Allen.

Congratulations CJ Nelson

lachlan leckie

Kameron Brown Photo

Kameron Brown Photo

We want to congratulate friend of the Merchants, CJ Nelson on taking out first-place, back to back wins in both the Mexi Log Festival and the Joel Tudor Duct tape invitational down in Playa La Saladita, Mexico. There’s no denying his ability to shred, but CJ is super humble and has a passion for our sport and its future like no other and we couldn’t think of anyone more deserving.

Congratulations brother!!

Keep your eyes peeled for more on the Mexi Log Festival


Photo: @Eldesurf

Photo: @Eldesurf

Palette Cleansing

lachlan leckie

They are our favorites and they’re now available in NEW colours!

 Introducing the new 2017 ‘Palette Range’. Made from pigments and tints mixed in the backyard of the koolangatta headquarters we have now decided it’s time to offer our fin range in a bunch of new and exciting colours, whilst keeping some of that classic TSM class under your glass including mint, dusty pink, mustard and classic clear and good ol' 8oz volan!

Whilst our original colour-ways for all our favourites will continue (expect new stock to be finished throughout June-July) we have started with our current best sellers, the Cuts Doloro Dork 3 in a classic clear and dusty pink and the Beau Young 10.75", in Mustard with white logos. We will be releasing more as they are made including the 10.25 Messiah & 8.5 Lady Violet Auras and the Keyo 11 Finger fin.

So now if you’re someone that likes some flavour in your fins or you're someone who keeps it classic, our 2017 range has you covered.

Check the online store for the new colours available today or get yourself jazzed about our new range coming soon.

New Goods

lachlan leckie

Introducing our Day Lounge, poolside pillows. Made, literally on the sand, in a Salty little shed in Palm Beach, QLD, Australia. All carefully constructed from our high quality, UV and water resistant umbrella Canvas.

Read More

Single Fin Mingle

lachlan leckie

Single fin mingle in NZ

Stoked to be invited to this years SINGLE FIN MINGLE in Christchurch NZ this April, the event is open to anyone so worth checking out (although entries may be full now).

The Merchants will have a small range of fins for testing for those who might be interested. Just keep an eye on us via instagram or meet us down at the event!

If You're Going to do Something - Do it well.

lachlan leckie

When we began selling umbrellas a few years back, we made it our mission to do it well. So with the release of our second range; the CANVAS COLLECTION, we are proud to introduce some amazing new prints, materials and components, specifically designed by the Salty Merchants for one soul purpose - to make a beautiful, high quality beach umbrella!

Our Poly Cotton Canvas is treated in a UV and Water resistant coating that protects it from harsh elements, extending the life of the material and print. The underside of the canvas is coated with a block-out film that adds to reducing penetration of harmful UV rays as well as providing an added layer of protection for the material reducing tears and deterioration. 

Using a World Forestries certified producer of our wood poles ensures that we are providing a quality product with a conscience.
The poles are also made from off-cuts and otherwise waste timbers and uses a lamination process that also removes the use of harmful fumigation chemicals when importing and exporting. 
The finished product is not only Eco friendly but is stronger by over 30%* compared to a solid wood pole of the same size.

This summer have added a polish finish to all metal components.
This additional coating and the smooth nature of the surface protects the metals from possible corrosion and scratching. 
We have also custom designed a new handle that is easy and smooth to use, can act as a hook, as well as looks amazing!

Keeping a classic look and feel using natural, unbleached cotton trims. From the 10cm fringe, 
to bag straps all the way to the internal piping.


Our aim is to produce quality products, built once and built to last - that don't end up as junk. 
To show it, we offer a full one year replacement warranty on parts and assembly. 

Presentation is key, so all umbrellas, come dressed to impressed in a recycled carton, tasseled hangtag and canvas carry bag.